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Identify TAM/SAM/SOM

This step involves analyzing the Total Addressable Market (TAM), Serviceable Addressable Market (SAM), and Share of Market (SOM) to understand the potential size and scope of the target market. This analysis helps founders gauge the market opportunity and prioritize their efforts accordingly.

For example, Slack identified its TAM by assessing the global market for workplace communication and collaboration tools.

Articles

Collection of Articles required to identify market sizing for the startup

Case Studies & Books

Collection of Case Studies & Books required to identify market sizing for the startup

Videos & Podcast

Collection of Videos and Podcasts required to identify market sizing for the startup

Calculating your product potential

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Image by Szabo Viktor

Understanding TAM, SAM & SOM

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Analyzing Data

What is Total Addresable Market

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Statistics on Tablet

Common Market sizing mistakes: Podcast

Image by Jonathan Velasquez
Image by Kelly Sikkema

How to approach Market sizing

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Image by Nik

Tools, Templates & Frameworks

Collection of Tools, Templates & frameworks required to identify market sizing for the startup

Bar Chart

Framework - TAM/SAM & SOM market

Business Meeting

PPT Template - market sizing infographics

The Business Page

Framework - Takeaways from market research

Image by Product School

PPT Template - TAM/SAM & SOM

Image by Austin Distel

Tool - Strategic B2B growth

Editing an Image

PPT Template - Infographic presentation

Get in Touch

Ramki R
ravulapalliramkir@gmail.com

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Bhargavee
vnbhargavee20@gmail.com

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